### Apple Set to Revamp Vision Pro Headset with M4 Chip and Enhanced Features Apple is gearing up to launch an upgraded version of its Vision Pro mixed reality headset, which has struggled to gain traction since its initial release. The new model is expected to feature the advanced M4 chip, which promises improved performance and efficiency. Additionally, the headset will likely include enhancements aimed at user comfort, such as a redesigned head strap and better support for artificial intelligence tasks. This upgrade is anticipated to be released later this year, with a price point that may remain around the current MSRP of $3,499, although this is still uncertain. ### Breakdown of Upcoming Vision Pro Features and Launch Details 1. **Performance Enhancements**: - The new Vision Pro is expected to be powered by the M4 chip, which is already integrated into Apple's latest devices, promising faster processing capabilities [https://indianexpress.com/article/technology/apple-plans-vision-pro-upgrade-aimed-at-better-wearability-and-performance-10122288]. 2. **User Comfort Improvements**: - Reports indicate that the headset will feature a redesigned head strap aimed at reducing discomfort during extended use, addressing previous consumer feedback regarding wearability [https://www.moneycontrol.com/technology/next-apple-vision-pro-with-m4-chip-and-ai-upgrade-likely-to-launch-this-year-report-article-13264648.html]. 3. **AI Integration**: - The upcoming model is also expected to support enhanced AI functionalities, which could improve user experience and expand the headset's capabilities [https://www.bizzbuzz.news/technology/apples-next-vision-pro-may-release-soon-with-major-upgrades-1367157]. 4. **Launch Timeline**: - According to various sources, the new Vision Pro could be launched as early as late 2025, with some reports suggesting a specific timeframe within the year [https://www.techspot.com/news/108623-apple-vision-pro-2-could-launch-later-year.html]. ### Supporting Evidence and Market Context - **Current Market Performance**: The original Vision Pro headset, priced at $3,499, has not met sales expectations, prompting Apple to focus on upgrades to enhance its appeal [https://www.thestar.com.my/tech/tech-news/2025/07/10/apple-readies-first-upgrade-to-its-struggling-vision-pro-headset]. - **Consumer Feedback**: User reviews have highlighted discomfort during prolonged use, which Apple aims to address with the new head strap design [https://www.bloomberg.com/news/articles/2025-07-09/apple-readies-first-upgrade-to-the-vision-pro-headset]. - **Future Developments**: Following the release of the upgraded Vision Pro, Apple is also rumored to be working on a lighter model, the "Vision Air," expected to debut in 2027, indicating a long-term strategy in the mixed reality space [https://www.latestly.com/technology/apple-vision-pro-2nd-gen-model-may-launch-later-this-year-with-m4-chip-improved-comfort-and-ai-features-check-details-6985755.html]. ### Conclusion: A Strategic Move for Apple in Mixed Reality In summary, **Apple's upcoming Vision Pro upgrade is a strategic response to the headset's lackluster market performance**. The integration of the M4 chip, improvements in user comfort, and enhanced AI capabilities are designed to attract a broader consumer base. The anticipated launch later this year could mark a pivotal moment for Apple in the mixed reality sector, potentially revitalizing interest in its products. 1. **Performance and comfort upgrades are central to the new Vision Pro**. 2. **The launch is expected by the end of 2025, with a focus on addressing previous consumer concerns**. 3. **Future models, including the Vision Air, indicate Apple's commitment to innovation in this space**. For further details, refer to the sources cited throughout this summary.